The CEO’s Dilemma – Building Resilience in a Time of Uncertainty

Global disruptions and an increasingly complex macroeconomic outlook will be key elements of the strategic environment for the foreseeable future. For leaders, the only certainty is that waiting for clarity is a losing move. The best organizations know how to turn uncertainty into opportunity. Their playbook relies on two critical elements:

  • a shared and clear view of the world and the strategic challenges/opportunities it presents
  • and a resilient and adaptable plan to win.

A view of the world

Today’s global disruptions (e.g., geopolitical tensions, supply chain and economic headwinds (e.g., soaring inflation, rising interest rates, decelerating growth, and currency fluctuations)) have created a complex, once in a generation, competitive environment with significant variations across geographic areas and sectors.

Navigating this unprecedented complexity requires business leaders to develop a dynamic perspective not only on the most likely scenarios for how their operating and economic environments will evolve, but also on the distinct opportunities and risks these scenarios present for their organizations.

This research shows that “winners” in economic uncertainty do not just sit back and wait for recovery instead, they are proactive and turn ambiguity into opportunity.

A plan to win

There is no “one size fits all” solution to today’s complex strategic challenges. But this research suggests that the best companies do two things well in crafting their unique plans to win:

  • First, they have a clear understanding of their strategic starting point that takes into account nuanced and deaveraged perspectives on the economic and operational stability of the markets in which they operate as well as on their own organizations’ financial strength (e.g., profit volatility, free cash flow to debt ratio) ultimately falling into four high level starting point archetypes
  • And second, they embed a “dynamic strategy” mindset into their planning, comprising three elements:
    • Sensing: Observing trends, defining and monitoring critical uncertainties, and outlining a set of scenarios against which to assess business decisions
    • Adapting: Building operational and financial stability by shaping and reshaping strategies based on market trends and data driven forecasts
    • Thriving: Moving rapidly from assessment to action to seize growth opportunities and strengthen competitive advantage

Increasing uncertainty driven by a set of global disruptions and exacerbated by macroeconomic headwinds needs to be met head on.

Dramatic shifts in inflation drivers vary across regions and countries with energy emerging as one of the strongest drivers

Different sectors are affected differently by macro uncertainties

Sectors like agriculture are typically less vulnerable to business cycle shifts, while other sectors (e.g., media, tech, fashion) tend to be more affected. But this varies by recession depending on drivers.

Some sectors (e.g., retail), which were less vulnerable in the early 2000s recessions, are showing greater vulnerability in the current environment.

Top performers in economic uncertainty do not just wait for recovery; instead, they build competitive advantage and turn ambiguity into a source of opportunity.
Business leaders must balance contrasting priorities amid strong macroeconomic headwinds
Understanding the “starting point” is critical to successfully navigate this uncertainty

With the current disruptions and uncertainties, it is imperative for business leaders to reevaluate:

  1. The stability of their portfolio against economic downturns & market disruption
  2. The internal financial stability to cope with uncertainty

Each business context is distinct, but four starting-point archetypes can help leaders understand the moves most relevant for their organizations.

How to navigate uncertainty: Enhance resilience and secure clear pathway for sustained growth
The time to act is now

Take 3 key steps to navigate uncertainty and win in a downturn:

  1. Sensing macroeconomic and disruptive trends to shape (and reshape) future scenarios that guide strategic decisions
  2. Adapting business and functional strategies in response to new insights and to market, economic, and competitive developments
  3. Thriving by building competitive advantage to turn adversity into opportunity

Actions should be based on the specific business context.

EIOPA Financial Stability Report July 2020

The unexpected COVID-19 virus outbreak led European countries to shut down major part of their economies aiming at containing the outbreak. Financial markets experienced huge losses and flight-to-quality investment behaviour. Governments and central banks committed to the provision of significant emergency packages to support the economy, as the economic shock, caused by demand and supply disruptions accompanied by its reflection to the financial markets, is expected to challenge economic growth, labour market and the consumer sentiment across Europe for an uncertain period of time.

Amid an unprecedented downward shift of interest rate curves during March, reflecting the flight-to-quality behaviour, credit spreads of corporates and sovereigns increased for riskier assets, leading effectively to a double-hit scenario. Equity markets dramatically dropped showing extreme levels of volatility responding to the uncertainties on virus effects and on the status of government and central banks support programs and their effectiveness. Despite the stressed market environment, there were signs of improvement following the announcements of the support packages and during the course of the initiatives of gradually reopening the economies. The virus outbreak also led to extraordinary working conditions, with part of the services sector working from home, which rises the potential of those conditions being preserved after the virus outbreak, which could decrease demand and market value for commercial real estate investments.

Within this challenging environment, insurers are exposed in terms of solvency risk, profitability risk and reinvestment risk. The sudden reassessment of risk premia and the increase of default risk could trigger large-scale rating downgrades and result in decreased investments’ value for insurers and IORPs, especially for exposures to highly indebted corporates and sovereigns. On the other hand, the risk of ultra-low interest rates for long has further increased. Factoring in the knock on effects of the weakening macro economy, future own funds position of the insurers could be further challenged, due to potential lower levels of profitable new business written accompanied by increased volume of profitable in-force policies being surrendered or lapsed.

Finally, liquidity risk has resurfaced, due to the potential of mass lapse type of events and higher than expected virus and litigation related claims accompanied by the decreased inflows of premiums.

EIOPA1

For the European occupational pension sector, the negative impact of COVID-19 on the asset side is mainly driven by deteriorating equity market prices, as, in a number of Member States, IORPs allocate significant proportions of the asset portfolio (up to nearly 60%) in equity investments. However, the investment allocation is highly divergent amongst Member States, so that IORPs in other Member States hold up to 70% of their investments in bonds, mostly sovereign bonds, where the widening of credit spreads impair their market value. The liability side is already pressured due to low interest rates and, where market-consistent valuation is applied, due to low discount rates. The funding and solvency ratios of IORPs are determined by national law and, as could be seen in the 2019 IORP stress test results, have been under pressure and are certainly negatively impacted by this crisis. The current situation may lead to benefit cuts for members and may require sponsoring undertakings to finance funding gaps, which may lead to additional pressure on the real economy and on entities sponsoring an IORP.

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Climate risks remain one of the focal points for the insurance and pension industry, with Environmental, Social and Governance (ESG) factors increasingly shaping investment decisions of insurers and pension funds but also affecting their underwriting. In response to climate related risks, the EU presented in mid-December the European Green Deal, a roadmap for making the EU climate neutral by 2050, providing actions meant to boost the efficient use of resources by

  • moving to a clean, circular economy and stop climate change,
  • revert biodiversity loss
  • and cut pollution.

At the same time, natural catastrophe related losses were milder than previous year, but asymmetrically shifted towards poorer countries lacking relevant insurance coverages.

Cyber risks have become increasingly relevant across the financial system in particular during the virus outbreak due to the new working conditions that the confinement measures imposed. Amid the extraordinary en masse remote working arrangements an increased number of cyber-attacks has been reported on both individuals and healthcare systems. With increasing attention for cyber risks both at national and European level, EIOPA contributed to building a strong, reliable, cyber insurance market by publishing its strategy for cyber underwriting and has also been actively involved in promoting cyber resilience in the insurance and pensions sectors.

Click here to access EIOPA’s detailed Financial Stability Report July 2020

Implementing combined audit assurance

ASSESS IMPACT & CREATE AN ASSURANCE MAP

The audit impact assessment and assurance map are interdependent—and the best possible starting point for your combined assurance journey. An impact assessment begins with a critical look at the current or “as is” state of your organization. As you review your current state, you build out your assurance map with your findings. You can’t really do one without the other. The map, then, will reveal any overlaps and gaps, and provide insight into the resources, time, and costs you might require during your implementation. Looking at an assurance map example will give you a better idea of what we’re talking about. The Institute of Chartered Accountants of England and Wales (ICAEW) has an excellent template.

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The ICAEW has also provided a guide to building a sound assurance map. The institute suggests you take the following steps:

  1. Identify your sponsor (the main user/senior staff member who will act as a champion).
  2. Determine your scope (identify elements that need assurance, like operational/ business processes, board-level risks, governance, and compliance).
  3. Assess the required amount of assurance for each element (understand what the required or desired amount of assurance is across aspects of the organization).
  4. Identify and list your assurance providers in each line of defense (e.g., audit committee or risk committee in the third line).
  5. Identify your assurance activities (compile and review relevant documentation, select and interview area leads, collate and assess assurance provider information).
  6. Reassess your scope (revisit and update your map scope, based on the information you have gathered/evaluated to date).
  7. Assess the quality of your assurance activities (look at breadth and depth of scope, assurance provider competence, how often activities are reviewed, and the strengths/quality of assurance delivered by each line of defense).
  8. Assess the aggregate actual amount of assurance for each element (the total amount of assurance needs to be assessed, collating all the assurance being provided by each line of defense).
  9. Identify the gaps and overlaps in assurance for each element (compare the actual amount of assurance with the desired amount to determine if there are gaps or overlaps).
  10. Determine your course of action (make recommendations for the actions to be taken/activities to be performed moving forward).

Just based on the steps above, you could understand how your desired state evolves by the time you reach step 10. Ideally, by this point, gaps and overlaps have been eliminated. But the steps we just reviewed don’t cover the frequency of each review and they don’t determine costs. So we’ve decided to add a few more steps to round it out:

  1. Assess the frequency of each assurance activity.
  2. Identify total cost for all the assurance activities in the current state.
  3. Identify the total cost for combined assurance (i.e., when gaps and overlaps have been addressed, and any consequent benefits or cost savings).

DEFINE THE RISKS OF IMPLEMENTATION

Implementing combined assurance is a project, and like any project, there’s a chance it can go sideways and fail, losing you both time and money. So, just like anything else in business, you need to take a risk-based approach. As part of this stage, you’ll want to clearly define the risks of implementing a combined assurance program, and add these risks, along with a mitigation plan and the expected benefits, to your tool kit. As long as the projected benefits of the project outweigh the residual risks and costs, the implementation program is worth pursuing. You’ll need to be able to demonstrate that a little further down the process.

DEFINE RESOURCES & DELIVERABLES

Whoever will own the project of implementing combined assurance will no doubt need dedicated resources in order to execute. So, who do we bring in? On first thought, the internal audit team looks best suited to drive the program forward. But, during the implementation phase, you’ll actually want a cross-functional team of people from internal control, risk, and IT, to work alongside internal audit. So, when you’re considering resourcing, think about each and every team this project touches. Now you know who’s going to do the work, you’ll want to define what they’re doing (key milestones) and when it will be delivered (time frame). And finally, define the actual benefits, as well as the tangible deliverables/outcomes of implementing combined assurance. (The table below provides some examples, but each organization will be unique.)

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RAISE AWARENESS & GET MANAGEMENT COMMITMENT

Congratulations! You’re now armed with a fancy color-coded impact assessment, and a full list of risks, resources, and deliverables. The next step is to clearly communicate and share the driving factors behind your combined assurance initiative. If you want them to support and champion your efforts, top management will need to be able to quickly take in and understand the rationale behind your desire for combined assurance. Critical output: You’ll want to create a presentation kit of sorts, including the assurance map, lists of risks, resources, and deliverables, a cost/benefit analysis, and any supporting research or frameworks (e.g., the King IV Report, FRC Corporate Governance Code, available industry analysis, and case studies). Chances are, you’ll be presenting this concept more than once, so if you can gather and organize everything in a single spot, that will save a lot of headaches down the track.

ASSIGN ACCOUNTABILITY

When we ask the question, “Who owns the implementation of combined assurance?”, we need to consider two main things:

  • Who would be most impacted if combined assurance were implemented?
  • Who would be senior enough to work across teams to actually get the job done?

It’s evident that a board/C-level executive should lead the project. This project will be spanning multiple departments and require buy-in from many people—so you need someone who can influence and convince. Therefore, we feel that the chief audit executive (CAE) and/or the chief revenue officer (CRO) should be accountable for implementing combined assurance. The CAE literally stands at the intersection of internal and external assurance. Where reliance is placed on the work of others, the CAE is still accountable and responsible for ensuring adequate support for conclusions and opinions reached by the internal audit activity. And the CRO is taking a more active interest in assurance maps as they become increasingly more risk-focused. The Institute of Internal Auditors (IIA), Standard 2050, also assigns accountability to the CAE, stating: “The chief audit executive should share information and coordinate activities with other internal and external assurance providers and consulting services to ensure proper coverage and minimize duplication of effort.” So, not only is the CAE at the intersection of assurance, they’re also directing traffic—exactly the combination we need to drive implementation.

Envisioning the solution

You’ve summarized the current/“as is” state in your assurance map. Now it’s time to move into a future state of mind and envision your desired state. What does your combined assurance solution look like? And, more critically, how will you create it? This stage involves more assessment work. Only now you’ll be digging into the maturity levels of your organization’s risk management and internal audit process, as well as the capabilities and maturity of your Three Lines of Defense. This is where you answer the questions, “What do I want?”, and “Is it even feasible?” Some make-or-break capability factors for implementing combined assurance include:

  1. Corporate risk culture Risk culture and risk appetite shape an organization’s decision-making, and that culture is reflected at every level. Organizations who are more risk-averse tend to be unwilling to make quick decisions without evidence and data. On the other hand, risk-tolerant organizations take more risks, make rapid decisions, and pivot quickly, often without performing due diligence. How will your risk culture shape your combined assurance program?
  2. Risk management awareness If employees don’t know—and don’t prioritize— how risk can and should be managed in your organization, your implementation program will fail. Assurance is very closely tied to risk, so it’s important to communicate constantly and make people aware that risk at every level must be adequately managed.
  3. Risk management processes We just stated that risk and assurance are tightly coupled, so it makes sense that the more mature your risk management processes are, the easier it will be to implement combined assurance. Mature risk management means you’ve got processes defined, documented, running, and refined. For the lucky few who have all of these things, you’re going to have a much easier time compared to those who don’t.
  4. Risk & controls taxonomy Without question, you will require a common risk and compliance language. We can’t have people making up names for tools, referring to processes in different ways, or worst of all, reporting on totally random KPIs. The result of combined assurance should be “one language, one voice, one view” of the risks and issues across the organization.
  5. System & process integrations An integrated system where there is one set of risks and one set of controls is key to delivering effective combined assurance. This includes: Risk registers across the organization, Controls across the organization Issues and audit findings, Reporting.
  6. Technology use Without dedicated software technology, it’s extremely difficult to provide a sustainable risk management system with sound processes, a single taxonomy, and integrated risks and controls. How technology is used in your organization will determine the sustainability of combined assurance. (If you already have a risk management and controls platform that has these integration capabilities, implementation will be easier.)
  7. Using assurance maps as monitoring tools Assurance maps aren’t just for envisioning end-states; they’re also critical monitoring tools that can feed data into your dashboard. They can inform your combined assurance dashboard, to help report on progress.
  8. Continuous improvement mechanisms A mature program will always have improvement mechanisms and feedback loops to incorporate user and stakeholder feedback. A lack of this feedback mechanism will impact the continued effectiveness of combined assurance.

We now assess the maturity of these factors (plus any others that you find relevant) and rank them on a scale of 1-4:

  • Level 1: Not achieved (0-15% of target).
  • Level 2: Partially achieved (15-50%).
  • Level 3: Largely achieved (50-85%).
  • Level 4: Achieved (85-100%).

This rating scale is based on the ISO/IEC 15504 that assigns a rating to the degree each objective (process capability) is achieved. An example of a combined assurance capability maturity assessment can be seen in Figure 2.

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GAP ANALYSIS

Once the desired levels for all of the factors are agreed on and endorsed by senior management, the next step is to undertake a gap analysis. The example in Figure 2 shows that the current overall maturity level is a 2 and the desired level is a 3 or 4 for each factor. The gap for each factor needs to be analyzed for the activities and resources required to bridge it. Then you can envision the solution and create a roadmap to bridge the gap(s).

SOLUTION VISION & ROADMAP

An example solution vision and roadmap could be:

  • We will use the same terminology and language for risk in all parts of the organization, and establish a single risk dictionary as a central repository.
  • All risks will be categorized according to severity and criticality and be mapped to assurance providers to ensure that no risk is assessed by more than one provider.
  • A rolling assurance plan will be prepared to ensure that risks are appropriately prioritized and reviewed at least once every two years.
  • An integrated, real-time report will be available on demand to show the status, frequency, and coverage of assurance activities.
  • The integrated report/assurance map will be shared with the board, audit committee, and risk committee regularly (e.g., quarterly or half-yearly).
  • To enable these capabilities, risk capture, storage, and reporting will be automated using an integrated software platform.

Figure 3 shows an example roadmap to achieve your desired maturity level.

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Click here to access Galvanize’s Risk Manangement White Paper